Can I Afford SEO?
TL/DR: You can’t afford NOT to do SEO. If you’re running a business and you’re using a website as a tool (it’s 2023, we’re going to assume you have a website), it’s important that your website is optimized for search…
Articles about search engine optimization. We’ve been both students and practitioners of SEO for 11 years. We have a lot of information to share and we’re trying to get a new article up every couple of weeks, so check back regularly.
TL/DR: You can’t afford NOT to do SEO. If you’re running a business and you’re using a website as a tool (it’s 2023, we’re going to assume you have a website), it’s important that your website is optimized for search…
SEO Plugins Are Helpful Tools, But They’re No Substitute for an Expert. Optimizing your website for search engines can help you rank higher in search results and significantly grow your business (we cover this in depth elsewhere in our site).…
SEO, CRO and UX are All Different Aspects of The Same Thing. Actually, the better question to ask would be “Is there a difference between SEO, UX, and CRO?” Defining them first will point out the initial differences while showing…
Two Is Not Always Greater Than One. Sometimes when new business owners are starting out (or even seasoned business owners when they’re expanding), they get this urge to create a second website. They might think they need a new site…
There are hundreds of resources available to tell you what SEO is, but it’s just as important to know what SEO is not. You can quickly learn some tips and best practices by perusing the internet, but it’s easy to…